Revenue Generation Business Model: Raffle/Sweepstakes
Live streamers sending iPhones? Mini-program ranking rewards? Various live streaming platform gift giveaways? These three seemingly unrelated items are, in essence, different monetization models for free traffic – a bit like a financial game. Platform Lottery for Gifts In typical scenarios, users reset their acquisition of platform currency and purchase gifts to send to the host, “Xin Yi” (Hearty), with each platform having another gameplay mechanic. After users acquire platform